Home     News   Melbourne Symphony Orchestra shares Australian arts with the world

Melbourne Symphony Orchestra shares Australian arts with the world

MSO Artistic Ambassador Maestro Tan Dun leads the MSO at the 2019 Chinese New Year concert featuring Hanggai. Photo by Daniel Aulsebrook.

At the end of 2018, the MSO secured an international distribution agreement with UNITEL, a leading producer and distributor of classical music for TV, DVD and Blu-Ray, cinema and new media. Starting in Season 2019, a selection of eight MSO concerts were distributed via UNITEL to media outlets throughout Europe, America and Asia. The agreement — which compliments the MSO’s existing radio distribution agreement in Australia with ABC Classic — is for an initial 10-year period (2019–2029). Content shared with UNITEL in 2019 include the MSO’s Chinese New Year concert featuring Tan Dun and Mongolian rock legends, Hanggai; the symphonic premiere of Deborah Cheetham AO’s pivotal, Eumeralla: a war requiem for peace, sung in the dialects of the Gunditjmara people; and Sir Andrew Davis’s critically-acclaimed Stravinsky double-bill, Persephone and The Rite of Spring.

The MSO is the only Australian orchestra to be included in UNITEL’s highly selective stable of the world’s great cultural institutions, artists, festivals and orchestras which includes the Vienna Philharmonic and Berlin Philharmonic orchestras, the Royal Concertgebouw, Orchestre de Paris and Statskapelle Dresden. For more than half a century UNITEL has been working with the world’s leading artists to capture on film great musical interpretations in landmark productions.

The MSO’s agreement with UNITEL supports the organisation’s international strategy to reach global audiences through multi-platform engagement which promotes Australian arts and expertise to the world. Additional international priorities include tours (most recently to the USA); annual learning and skills exchange programs, such as the partnership with the Government of the Special Region of Yogyakarta; and the development of co-commissions and artistic collaborations. Earlier this year, the MSO won the 2019 AustCham Australia-China Business Award for Business Innovation, Creative Industries and the Digital Economy. This award recognised excellence and innovation in forging meaningful connections and partnerships with China, and for the MSO’s ongoing commitment to developing artists and audiences.